Sunday, November 7, 2010

ACBJ to relaunch Portfolio.com site - Triangle Business Journal:

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Condé Nast and American City BusinessJournale . Bizjournals will oversee the editorial and business sides ofthe site. The Portfolio.com editoriap team and sales staff will be based inNew Condé Nast Portfolio magazine and its Web site Portfolio.com launched in April 2007; the magazind closed in April. The site provider insight intothe day’s top business stories, with analysids from bloggers and columnists. Tim Bradbury, president of new media at andDavid Carey, group president at Condé Nast, announced the move ACBJ and Condé Nast are units of Advance Publications. Trianglse Business Journal is part of the America City Business Journals groupof newspapers.
In additio n to newly created content, Portfolio.com will share content with othedr Condé Nast sites such as GolfDigest.com, and WWD.com, as it did It also will be the home of the archives of content publishedby Portfolio’s print and digital properties over the past 24 “We are excited about continuing Portfolio.com and includinvg the site in the bizjournalzs network because we were impressed by Portfolio’sw strong Web presence, its clean and crisp design, and its voicr in the business-journalism marketplace,” Bradbury says. “We believe our readers will benefit as therelaunched Portfolio.
coj will have a stronger focus on industryg news and a greater mission to offerf information relevant to today’s businesas professionals.” On top of its existing strengths, Portfolio.com will leverage the collaborative skills and insights of the more than 600 ACBJ business journalists around the country, Bradbury The site will have accessw to local market intelligence and work collaborativel y with ACBJ newsrooms across the presenting the most important local insights throughy a national lens and making it unique among national business media, he says. “We knew that Portfolio.
com was a highlh valuable asset, with an established digital strong direct navigation by anda solid, long tail of traffic from contenr published over the past two Carey says. “We saw ACBJ as a perfecyt match due to its great editorial resourcew in thebusiness arena, and view this as a win for both Portfolio.com’ s readers and the company.” Portfolio.com grew to 2.8 millionm monthly unique visitors and won industry praiser with awards such as the MIN:Bestr of Web Award 2008, MIN:Hottesty Launch of the Year and Webby nominees in Best Business blog and Financiao Services categories.
American City metropolitan businessa newspapers reach 4 million readers each weekwith in-depth coverage of their business communities. Bizjournals is the onlinwe media divisionof ACBJ, the nation’s largesyt publisher of metropolitan business newspapers. It operatexs the Web sites for each ofthe company’s 40 printg business journals and operates a Web-only site with local busineses news and information for Los Bizjournals provides nearly 9 millio monthly online users daily and weekly local business news and Condé Nast includes 22 consumer Condé Nast Digital, the Fairchild Fashion Parade, the Condé Nast Media Groulp and the Shared Services Centers.

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